1	Broadband Delivery Models for Education NETA First View Conference August 12, 2000
2	Craig Beardsley Advanced Technology Specialist SONY Electronics Broadcast Products Company
3	Broadband Delivery Models for Education Traditional models Digital Broadcasting models Video over IP Networks Wireless Broadband - AKA “The next Big Thing” Broadband Issues
4	Traditional Broadcast Models Broadcast Station to schools Typically programs are ordered district-wide (licensed for use by district) Sent once - up to school to record for time-shift use
5	Traditional Broadband Models ITFS Distribution up to 12 channels Program Schedule still firmly set More variety in programming, same distribution issues
6	Traditional Models Tape Distribution Typically VHS tapes Duplication issues Reliability issues Management issues
7	Broadband - Changing the Model Digital Technology gives us new capabilities Increased capacity of existing distribution systems Internet Video will become more prevalent Personal wireless delivery
8	Digital Broadcast Traditional Broadcast and ITFS distribution become digital Increase in capacity x5 or more Enabled by ATSC broadcast standard
9	Video over IP New Technology that will greatly increase system capacities Digital Video is sent as data over any streaming IP network Configurations include Broadcast & ITFS Internet and Public Networks Private Networks Wireless Networks
10	Utilization of Broadband Material choices increase Better tailored to actual student needs Interactive for each student Non-traditional uses Wireless In classroom Homework
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12	Wireless Broadband The next big thing Wireless Internet Devices “Ubiquitous Connectivity” Video on Demand Interactive services and training
13	Issues with Broadband Administrative Issues Technical Issues Social Issues
14	Broadband - Administrative Issues Copyright / Intellectual Property Issues Traditional licensing models not effective Metering technology may help (hurt?) Management Issues Bandwidth management (scheduling) Network Administration Lack of Content Traditional Interactive Innovative
15	Broadband - Technical Issues Infrastructure for education does not yet exist & will be capital-intensive to install Bandwidth Management technology is not yet fully conceived Lack of spectrum for wireless devices until TV stations fully convert to Digital Transmission Cost of spectrum use
16	Broadband - Social Issues Haves and Have-nots Resistance to non-traditional methods Inclusive Content and supporting diversity in education Narrowing of World View Selection of material to fit narrow view Lockout of any diverse opinion or information
17	Questions?