Welcome to Iowa Public Television! If you are seeing this message, you are using a browser that does not support web standards. This site will look much better in a browser that supports web standards, but it is accessible to any browser or Internet device. Read more on our technical tips page.

Iowa Public Television

 
<p><strong>Note:</strong> If this video does not play, you may need to download the free <a href="http://www.macromedia.com/go/getflashplayer">Flash</a> video plugin for your web browser.</p> <p><a href="http://www.macromedia.com/go/getflashplayer" target="_blank"><img alt="Get Adobe Flash Player" src="graphics/plugins/get_flash_player.gif" border="0" height="31" width="88"></a></p>

NBR | Business of College Football - Part 4 | Cost Penalty

Duration: 04:44

College football is much more than a game. It's a revenue generating powerhouse for many universities. In "The Business of College Football" -- a four part series first broadcast in November 2007 -- Nightly Business Report examines the money matters behind the tackles and the touchdowns.

In Part 4, "The Cost Penalty," NBR correspondent Jeff Yastine asks the question, "How much is too much to pay for a winning program?"

For more information visit:
www.pbs.org/nbr/site/research/...

Tags:

Topics:

Post Date: April 8, 2008